CREATOR CERTIFICATE OF INSURANCE SUPPORT

CERTIFICATES OF INSURANCE FOR CREATORS

Kelly Insurance Group helps content creators, influencers, podcasters, streamers, creator agencies, and creator-led businesses obtain certificates of insurance for brand deals, venue agreements, platform contracts, and sponsorship requirements.

CERTIFICATESADDITIONAL INSUREDWORDING REVIEWBRAND DEALSVENUESPLATFORMS
certificates of insurance for creators
GET THE CERTIFICATE RIGHT BEFORE THE DEADLINE.
WHAT A COI ISA certificate of insurance is a document that summarizes your active coverage — limits, policy numbers, effective dates, and carrier information — issued to a third party as proof of insurance.
WHY BRANDS REQUIRE ITBrand partners, platforms, venues, event organizers, and sponsors require certificates before campaigns, appearances, or agreements can proceed. Missing one can delay or kill a deal.
WORDING MATTERSThe specific wording on a certificate — additional insured language, primary and non-contributory status, waiver of subrogation — needs to match what the contract requires.
TIMING IS CRITICALCertificate requests tied to contract deadlines need to be handled before the campaign start date, not after. Coverage must already be in place before a certificate can be issued.
WHERE THE RISK SHOWS UP

GET THE CERTIFICATE RIGHT BEFORE THE DEADLINE.

Kelly Insurance Group helps content creators, influencers, podcasters, streamers, creator agencies, and creator-led businesses obtain certificates of insurance for brand deals, venue agreements, platform contracts, and sponsorship requirements.

WHEN A CERTIFICATE OF INSURANCE IS REQUIRED

A brand deal contract requires proof of general liability insurance before the campaign beginsA venue requires a certificate naming them as additional insured before an appearance can be bookedA platform or network agreement requires documentation of minimum liability limitsA co-production or collaboration partner requires evidence of coverage before content is releasedA sponsor or agency requires certificates on file before a creator goes on tour or attends eventsA lender or investor requires a certificate tied to a specific business entity or policy
HOW THE CERTIFICATE PROCESS WORKS

SELECT A STAGE TO SEE WHAT HAPPENS — AND WHAT CAN GO WRONG.

STAGE 1 — CONTRACT REVIEW

Before anything else, the insurance section of the contract should be reviewed. This identifies required coverage types, minimum limits, additional insured wording, and certificate deadlines.

What can go wrong: Skipping this step or reviewing it too close to the deadline leaves no time to resolve gaps. Many creators discover coverage issues only after a deal is already signed.

COVERAGE AREAS

WHAT THE INSURANCE COORDINATION COVERS.

01

CERTIFICATE PROCESSING

Certificate of insurance review and issuance tied to the correct policy, entity, and named insured — for brand partners, venues, platforms, lenders, and any other contract counterparty.

02

ADDITIONAL INSURED WORDING

Review and issuance of additional insured endorsements, waiver of subrogation wording, primary and non-contributory language, and any other specific certificate wording required by the contract.

03

COVERAGE GAP REVIEW

Comparison of what the contract requires against current coverage — identifying any gaps in limits, coverage types, or endorsements that need to be resolved before the certificate can be issued.

04

ADVISOR AND MANAGER COORDINATION

Coordination with business managers, brand managers, personal assistants, attorneys, and family offices authorized to manage certificate requests on behalf of the creator or creator business.

CREATOR ECONOMY HUBCONTRACT INSURANCE REQUIREMENTSBRAND PARTNERSHIPSGENERAL LIABILITYMEDIA LIABILITYEVENTS AND APPEARANCESSUPPORT FOR BUSINESS MANAGERSBUSINESS INSURANCE MANAGEMENT
COMMON QUESTIONS

QUESTIONS THAT OFTEN COME UP.

What is a certificate of insurance?

A certificate of insurance is a summary document that shows a third party that specific insurance coverage is in place. It includes the type of coverage, the carrier, the policy number, the limits, and the effective dates.

Can a certificate be issued quickly for a deadline?

When coverage is already in place and the requested wording aligns with existing policy terms, certificates can often be processed promptly. If new coverage or a special endorsement is needed, additional time may be required — which is why reviewing contract insurance requirements before the deadline matters.

What is an additional insured and why does it matter?

An additional insured is a party — such as a brand, venue, or platform — that is added to a creators insurance policy and given certain protections under that coverage. The specific wording, including primary and non-contributory language, needs to match the contract requirement exactly.

Can Kelly Insurance Group coordinate with my business manager?

Yes. With appropriate authorization, Kelly Insurance Group can coordinate certificate requests, coverage gap reviews, and wording compliance with business managers, attorneys, personal assistants, and other authorized representatives.

START THE REVIEW

GET THE CERTIFICATE RIGHT BEFORE THE DEADLINE.

Kelly Insurance Group can help creators and creator businesses review contract insurance requirements, process certificates of insurance, and coordinate additional insured wording for brand deals, venues, platforms, and sponsorship agreements.

The availability of coverage and eligibility for coverage can depend on numerous factors. We cannot guarantee that all customers, individuals, and businesses looking for coverage will be successful in these efforts when contacting our team. All policy coverages and terms need to be fully reviewed by the respective consumer to ensure the coverage asked for is what is specifically being quoted or provided by any insurance policy. Insurance Policies, Coverage Changes, and their terms and conditions are not bound or altered until written confirmation is provided by one of our licensed team members or underwriters. This page does not offer legal advice, legal opinions, or policy interpretations. Rather, this page is meant as a resource to help provide customers and insurance consumers with additional considerations that may help in their insurance buying or pursuit of insurance information. Kelly Insurance Group does not employ or direct attorneys.

Disclaimer: Coverage availability and eligibility may depend on many factors, including underwriting review, carrier guidelines, policy terms, state requirements, business operations, risk characteristics, and other information provided during the application or quoting process. Kelly Insurance Group cannot guarantee that every individual, customer, organization, or business seeking coverage will qualify for, receive, or successfully place insurance coverage. All policy coverages, exclusions, conditions, limits, endorsements, and terms should be carefully reviewed by the consumer, insured, or applicant to confirm that the coverage requested is the coverage being quoted, offered, or provided. Insurance coverage, policy changes, endorsements, cancellations, and other policy terms are not bound, changed, confirmed, or altered unless and until written confirmation is provided by a licensed Kelly Insurance Group team member, the applicable insurance carrier, or an authorized underwriter. This page is provided for general informational purposes only and does not provide legal advice, legal opinions, insurance coverage opinions, or policy interpretations. Information on this page should not be relied upon as a substitute for reviewing the actual policy language or consulting appropriate professional advisors. Kelly Insurance Group does not employ, supervise, or direct attorneys.