SPECIALTY COVERAGE  —  NATIONWIDE  —  KELLY INSURANCE GROUP EST. 1881

WINE IMPORTERINSURANCE

Shipping containers, port of entry, and a domestic distribution chain — specialty coverage for wine importers.

PRODUCT LIABILITYMARINE CARGOCUSTOMSDISTRIBUTIONIMPORTER OF RECORD
Shipping containers at port for wine importer insurance
THE IMPORTER OF RECORD HOLDS LIABILITY FROM PORT TO SHELF.
IMPORTING WINE OR SPIRITS? LET'S BUILD THE RIGHT PROGRAM.
COVERAGE OVERVIEW

THE IMPORTER OF RECORD HOLDS LIABILITY FROM THE MOMENT IT ENTERS THE US.

A wine importer brings product from overseas producers into the US market — and as importer of record, holds product liability for that wine from the moment it clears customs. Marine cargo covers the product in transit. Distribution liability follows it through the domestic chain. A product issue with an imported wine creates a claim against the importer regardless of where it was produced.

IMPORTER OF RECORD

The importer holds US product liability for the wine from entry — regardless of the overseas producer's coverage.

MARINE CARGO

Wine in shipping containers crossing an ocean faces transit risks that require marine cargo coverage.

PORT AND CUSTOMS

The transition from overseas to domestic creates a specific liability moment at the port of entry.

DOMESTIC DISTRIBUTION

Wine distributed through US distributors after import carries product liability through the domestic chain.

IMPORTER RISK EXPLORER

TAP EACH RISK TO SEE THE COVERAGE QUESTION.

Wine importer risks span two continents and the supply chain between them. Tap each. A general illustration — not a coverage determination.

Tap any card above to explore the coverage question.
COVERAGE AREAS

HOW THE PROGRAM IS BUILT.

01
PRODUCT LIABILITY AS IMPORTER

US product liability for the imported wine from the moment it enters the market as importer of record.

02
MARINE CARGO

Coverage for wine in shipping containers from the overseas producer to the US port of entry.

03
DOMESTIC DISTRIBUTION CHAIN

Product liability for the wine as it moves from port through the US distribution network to retail and on-premise accounts.

04
MISLABELING & REGULATORY

Coverage for mislabeling, country of origin, and labeling regulatory events specific to importing wine into the US market.

IMPORTER LIABILITYProduct liability begins the moment it enters the US
MARINE CARGOOcean transit creates specific cargo coverage needs
TEMPERATUREFine wine is vulnerable to temperature during ocean shipping
DISTRIBUTIONThe domestic chain extends the product liability further
GET STARTED

TELL US ABOUT YOUR OPERATION.

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WHO WE WORK WITH
WINE IMPORTERSSPIRITS IMPORTERSUS WINE AGENTSIMPORTER OF RECORDBOUTIQUE WINE IMPORTERSPORTFOLIO WINE IMPORTERSFINE WINE IMPORTERSHARD-TO-PLACE IMPORTERS
PRODUCER HUB WINE & SPIRITS DISTRIBUTOR BEER DISTRIBUTOR PRODUCT LIABILITY ALCOHOL WAREHOUSE DTC SHIPPING INLAND MARINE BAR & NIGHTCLUB HUB
COMMON QUESTIONS

STRAIGHT ANSWERS.

What does wine importer insurance cover?

Wine importer insurance covers product liability as the US importer of record, marine cargo for wine in transit from overseas, domestic distribution liability, and coverage for mislabeling and regulatory events specific to importing wine into the US market.

What is the importer of record's liability?

As importer of record, the importer is the US legal entity responsible for the wine from the moment it enters the country. A product liability claim against an imported wine names the importer of record as the primary US defendant — regardless of the overseas producer's coverage.

Does marine cargo cover wine in a shipping container?

Marine cargo coverage addresses wine in transit by sea — temperature failure, rough seas, and loading damage. Fine wine requires specific attention to temperature and handling conditions in the marine cargo program.

Does imported wine need separate US product liability?

Yes. An overseas producer's product liability covers their home market. The US importer needs their own product liability for the US market beginning when the wine enters as their import.

Is mislabeling a significant risk for wine importers?

Yes. Incorrect labeling — country of origin, varietal, vintage, alcohol content — creates product and regulatory liability for the importer. TTB requirements and state regulatory requirements both apply to imported wine.

How do I get a wine importer insurance quote?

Completing the form on this page gathers your import volume, product types, country of origin, domestic distribution structure, and US market presence so the account can be reviewed and matched to the right specialty markets.

START YOUR REVIEW

COVER THE IMPORT FROM PORT TO SHELF.

Kelly Insurance Group builds specialty programs for wine importers and alcohol import operations.

DECLINED OR NON-RENEWED? SPECIALTY MARKETS ARE THE NEXT CALL.

The availability of coverage and eligibility for coverage can depend on numerous factors. We cannot guarantee that all customers, individuals, and businesses looking for coverage will be successful in these efforts when contacting our team. All policy coverages and terms need to be fully reviewed by the respective consumer to ensure the coverage asked for is what is specifically being quoted or provided by any insurance policy. Insurance Policies, Coverage Changes, and their terms and conditions are not bound or altered until written confirmation is provided by one of our licensed team members or underwriters. This page does not offer legal advice, legal opinions, or policy interpretations. Rather, this page is meant as a resource to help provide customers and insurance consumers with additional considerations that may help in their insurance buying or pursuit of insurance information. Kelly Insurance Group does not employ or direct attorneys.

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Disclaimer: Coverage availability and eligibility may depend on underwriting review, carrier guidelines, policy terms, state requirements, business operations, risk characteristics, and other information provided during the application or quoting process. Kelly Insurance Group cannot guarantee that every individual, customer, organization, or business seeking coverage will qualify for, receive, or successfully place insurance coverage. All policy coverages, exclusions, conditions, limits, endorsements, and terms should be carefully reviewed by the consumer, insured, or applicant to confirm that the coverage requested is the coverage being quoted, offered, or provided. Insurance coverage, policy changes, endorsements, cancellations, and other policy terms are not bound, changed, confirmed, or altered unless and until written confirmation is provided by a licensed Kelly Insurance Group team member, the applicable insurance carrier, or an authorized underwriter. This page is provided for general informational purposes only and does not provide legal advice, legal opinions, insurance coverage opinions, or policy interpretations.