SPECIALTY PRODUCER COVERAGE  ·  NATIONWIDE  ·  EST. 1881

WINERY & BREWERY
GENERAL LIABILITY

VISITORS, TOURS, AND TASTING ROOMS — GENERAL LIABILITY FOR ALCOHOL PRODUCERS OPEN TO THE PUBLIC.
PREMISES LIABILITYTOURSTASTING ROOMSEVENTSVISITOR INJURY
OPEN TO THE PUBLIC? LET'S BUILD THE RIGHT PROGRAM.
Tasting room visitors for winery general liability insurance
EVERY GUEST ON SITE IS A GENERAL LIABILITY EXPOSURE.
COVERAGE OVERVIEW

OPENING TO THE PUBLIC MEANS OPENING TO GENERAL LIABILITY.

The moment a winery or brewery invites visitors in — for a tasting, a tour, or an event — it takes on premises liability for everyone who walks through the door. Slip-and-falls, trip hazards, visitor injuries near production equipment, and event incidents all create general liability exposure that needs to be coordinated with the liquor and product liability program.

TASTING ROOM

Guests in the tasting room create premises liability from the moment they arrive.

PRODUCTION TOURS

Visitors near active production equipment — tanks, stills, and presses — add injury exposure.

EVENTS

Weddings, festivals, and private events concentrate guests and amplify premises liability.

PARKING & GROUNDS

Visitor injuries on the grounds, in the parking area, or approaching the facility are premises claims.

LIABILITY SCENARIO EXPLORER

TAP A SCENARIO TO SEE THE GENERAL LIABILITY QUESTION.

Different visitor situations, different liability exposures. A general illustration — not a coverage determination.

COVERAGE AREAS

HOW THE PROGRAM IS BUILT.

01
PREMISES LIABILITY

Coverage for visitor injuries, slip-and-falls, and incidents throughout the tasting room, production area, grounds, and parking.

02
TOUR & PRODUCTION EXPOSURE

Specific attention to general liability when visitors are near active production equipment, stills, tanks, and presses.

03
EVENT LIABILITY

Coverage for weddings, festivals, private events, and recurring programming that concentrate guests at the facility.

04
COORDINATION WITH LIQUOR LIABILITY

General liability coordinated with liquor liability so that alcohol-related incidents on the premises are addressed across both lines.

TASTING ROOMEvery guest creates premises liability from arrival
TOURSProduction environments add visitor injury exposure
EVENTSConcentrations of guests amplify the premises risk
GROUNDSParking and approach areas are part of the premises
GET STARTED

TELL US ABOUT YOUR OPERATION.

Complete the form and a Kelly Insurance Group specialist will follow up to begin your review.

WHO WE WORK WITH

EVERY KIND OF ALCOHOL OPERATION.

WINERIESBREWERIESDISTILLERIESCIDERIESTAPROOMSTASTING ROOMSEVENT VENUESAGRITOURISM PRODUCERS
WINERY, BREWERY & DISTILLERY HUBTASTING ROOM LIABILITYLIQUOR LIABILITYPRODUCT LIABILITYWORKERS COMPENSATIONPROPERTY INSURANCETOUR INSURANCETAPROOM INSURANCE
COMMON QUESTIONS

STRAIGHT ANSWERS.

What does winery and brewery general liability insurance cover?

General liability covers premises injury claims from visitors in the tasting room, on tours, at events, and throughout the grounds — including parking areas and approach. It is coordinated with liquor and product liability for a complete producer program.

Do wineries and breweries need general liability separate from liquor liability?

Yes. Liquor liability addresses over-service and dram shop claims tied to alcohol service. General liability addresses premises injury claims that are not alcohol-related — a slip-and-fall, a trip near a tank, or an event guest injury. Both are needed for a producer open to the public.

Is a tour visitor injury covered under general liability?

A visitor injured during a production tour is a premises general liability claim. The proximity to active equipment is a factor that underwriters review when structuring the program.

Are event guests covered under the producer's general liability?

Events, weddings, and private bookings bring general liability exposure. How event liability is addressed — whether it is included in the base program or requires a separate event endorsement — depends on the frequency and scale of events.

Does general liability cover the parking area?

The parking area and approach to the facility are typically considered part of the premises, so visitor injuries there can be general liability claims. The scope of the premises is reviewed when structuring the program.

How do I get a winery or brewery general liability quote?

Completing the form on this page gathers your visitor volume, tour and event program, facility layout, and existing coverage so the account can be reviewed and matched to the right specialty markets.

READY TO START?

COVER EVERY VISITOR FROM PARKING LOT TO TASTING ROOM.

Kelly Insurance Group places specialty general liability for wineries, breweries, and distilleries open to the public.

OPEN TO THE PUBLIC? LET'S BUILD THE RIGHT PROGRAM.

The availability of coverage and eligibility for coverage can depend on numerous factors. We cannot guarantee that all customers, individuals, and businesses looking for coverage will be successful in these efforts when contacting our team. All policy coverages and terms need to be fully reviewed by the respective consumer to ensure the coverage asked for is what is specifically being quoted or provided by any insurance policy. Insurance Policies, Coverage Changes, and their terms and conditions are not bound or altered until written confirmation is provided by one of our licensed team members or underwriters. This page does not offer legal advice, legal opinions, or policy interpretations. Rather, this page is meant as a resource to help provide customers and insurance consumers with additional considerations that may help in their insurance buying or pursuit of insurance information. Kelly Insurance Group does not employ or direct attorneys.

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Disclaimer: Coverage availability and eligibility may depend on underwriting review, carrier guidelines, policy terms, state requirements, business operations, risk characteristics, and other information provided during the application or quoting process. Kelly Insurance Group cannot guarantee that every individual, customer, organization, or business seeking coverage will qualify for, receive, or successfully place insurance coverage. All policy coverages, exclusions, conditions, limits, endorsements, and terms should be carefully reviewed by the consumer, insured, or applicant to confirm that the coverage requested is the coverage being quoted, offered, or provided. Insurance coverage, policy changes, endorsements, cancellations, and other policy terms are not bound, changed, confirmed, or altered unless and until written confirmation is provided by a licensed Kelly Insurance Group team member, the applicable insurance carrier, or an authorized underwriter. This page is provided for general informational purposes only and does not provide legal advice, legal opinions, insurance coverage opinions, or policy interpretations.