INCOME REPLACEMENT LIFE INSURANCE
Kelly Insurance Group helps individuals and families understand how to calculate the income replacement component of a life insurance needs analysis — how many years of income your family would need, why the standard ten-times-salary rule typically understates the actual need, and how to size coverage correctly.

SEE HOW MANY YEARS OF YOUR INCOME YOUR FAMILY WOULD NEED IF YOU DIED TODAY.
Drag to your salary and select how many years your family would need your income replaced.

INCOME REPLACEMENT IS THE FOUNDATION OF EVERY LIFE INSURANCE CALCULATION
The most important question in any life insurance needs analysis is how many years of your income your family would need if you died. The answer depends on your spouse's earning capacity, the ages of your children, the number of years until retirement, and how your family has structured its financial life around your earnings.
Ten times income is a commonly cited guideline — but it is a starting point, not a calculation. A 35-year-old earning $90,000 with young children, a $300,000 mortgage, and a stay-at-home spouse may need 15 to 25 times income in total life insurance when income replacement is combined with debt payoff and college funding.
HOW TO THINK ABOUT INCOME REPLACEMENT AS THE FOUNDATION OF YOUR LIFE INSURANCE PROGRAM.

INCOME REPLACEMENT IS NOT THE WHOLE CALCULATION — BUT IT IS THE LARGEST COMPONENT
For most working adults, income replacement accounts for the largest portion of the total life insurance need. Add the mortgage payoff, outstanding debts, and college funding to the income replacement total and you have a complete coverage calculation. Most rules of thumb account for income replacement only — which is why they typically understate the actual need.
HOW MANY YEARS OF INCOME REPLACEMENT YOUR FAMILY NEEDS
The right number of replacement years depends on the ages of your children, your spouse's earning capacity, and how many years remain before retirement savings would sustain your spouse independently. Families with young children and a non-earning or lower-earning spouse typically need 20 or more years. Families where both spouses have substantial earning capacity may need fewer years — but should still calculate the need rather than guessing.
EMPLOYER GROUP LIFE IS NOT INCOME REPLACEMENT — IT IS A FRACTION OF IT
A death benefit of one to two times salary — the standard employer group life benefit — represents 12 to 24 months of income for most people. That is not income replacement for a family that depends on your earnings for the next 20 years. Individual term life insurance sized to the actual income replacement calculation closes the gap that group life leaves open.
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FREQUENTLY ASKED QUESTIONS.
How many years of income replacement does my family need?
It depends on your spouse's earning capacity, the ages of your children, and how long until retirement savings could sustain the household. Families with a non-earning or lower-earning spouse and young children typically need 20 or more years. Families with dual incomes, older children, and strong retirement savings may need fewer. Calculate the specific number for your situation rather than using a universal default.
Is ten times my salary really enough life insurance?
For most families with young children, significant mortgage debt, or a non-earning spouse, no — ten times salary typically understates the actual income replacement need, and that is before adding mortgage payoff, debt coverage, and college funding. Use ten times salary as a floor, not a ceiling, and run the actual calculation for your household.
Should I count my spouse's income in the calculation?
If your spouse earns income, their earnings partially offset the gap created by your death. The income replacement calculation should reflect the net gap — not the total income. A household where both spouses earn $80,000 needs less income replacement per death than a household where one spouse earns $160,000 and the other earns nothing. Both spouses' deaths should be modeled separately.
Does income replacement coverage need to include investment growth assumptions?
A death benefit invested conservatively at 4% to 5% annually can generate more annual income than the same amount without investment return. Some financial planners reduce the income replacement multiplier to account for investment returns on the death benefit. Others prefer to calculate the raw replacement need without this reduction as a conservative approach. The method depends on the advisor's assumptions and your risk tolerance.
What if my income is variable — commission, bonuses, equity?
Use total compensation — base salary plus average bonus, commission, and other regular income — not just the W-2 base salary. A family that has adjusted their lifestyle and financial obligations to total compensation of $180,000 faces a gap of $180,000 per year if that earner dies, regardless of how much of that amount is technically base salary.
How does income replacement interact with Social Security survivor benefits?
A surviving spouse with dependent children may qualify for Social Security survivor benefits based on the deceased spouse's earnings record. These benefits provide partial income replacement but are typically insufficient to fully replace the deceased spouse's contribution to the household. Calculate the Social Security survivor benefit estimate and use it to reduce — not eliminate — the income replacement need in the life insurance calculation.
READY TO GET STARTED?
CALCULATE HOW MUCH INCOME REPLACEMENT YOUR FAMILY ACTUALLY NEEDS.
Kelly Insurance Group helps individuals and families calculate the income replacement component of their life insurance need — modeling the actual number of years and the actual annual amount based on the specific household situation, not a universal rule of thumb.
The availability of coverage and eligibility for coverage can depend on numerous factors. We cannot guarantee that all customers, individuals, and businesses looking for coverage will be successful in these efforts when contacting our team. All policy coverages and terms need to be fully reviewed by the respective consumer to ensure the coverage asked for is what is specifically being quoted or provided by any insurance policy. Insurance Policies, Coverage Changes, and their terms and conditions are not bound or altered until written confirmation is provided by one of our licensed team members or underwriters. This page does not offer legal advice, legal opinions, or policy interpretations. Rather, this page is meant as a resource to help provide customers and insurance consumers with additional considerations that may help in their insurance buying or pursuit of insurance information. Kelly Insurance Group does not employ or direct attorneys.
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Disclaimer: Coverage availability and eligibility may depend on many factors, including underwriting review, carrier guidelines, policy terms, state requirements, business operations, risk characteristics, and other information provided during the application or quoting process. Kelly Insurance Group cannot guarantee that every individual, customer, organization, or business seeking coverage will qualify for, receive, or successfully place insurance coverage. All policy coverages, exclusions, conditions, limits, endorsements, and terms should be carefully reviewed by the consumer, insured, or applicant to confirm that the coverage requested is the coverage being quoted, offered, or provided. Insurance coverage, policy changes, endorsements, cancellations, and other policy terms are not bound, changed, confirmed, or altered unless and until written confirmation is provided by a licensed Kelly Insurance Group team member, the applicable insurance carrier, or an authorized underwriter. This page is provided for general informational purposes only and does not provide legal advice, legal opinions, insurance coverage opinions, or policy interpretations. Information on this page should not be relied upon as a substitute for reviewing the actual policy language or consulting appropriate professional advisors. Kelly Insurance Group does not employ, supervise, or direct attorneys.